Is CRM a Vaccine against VUCA-21

Panel Discussion

Speridian  June 09 03:00 pm (IST) 

The adoption of digital technologies such as social, mobility, analytics and cloud, shaped CRM into a driver of customer engagement, intuitive sales pipeline, higher revenue & productivity and more. With these spinoffs, CRM has emerged as one of the pivotal platforms that demonstrate tangible value from digital transformation.

The thought of building VUCA-ready strategy for your organization—one that’s automated, seamless, and highly optimized—may make you feel more efficient and even a little bit adaptive. Relying on traditional strategic practices for a rapidly evolving fintech world is simply not working.

2021 is an extreme VUCA (volatile, uncertain, complex, and ambiguous) situation besieged by pandemic, lockdown, cyclones, wars….and perhaps more. We invite you on this panel discussion where we’ll share insights on how CRM can play the role of a vaccine against VUCA-21 and enable fintech enthusiasts and entrepreneurs to create adaptive, resilient, and innovative strategies to close the advanced tech strategy implementation gap.

Murali Vaidyanathan

President & Country Head – Branch Banking- Liabilities, Products & Wealth Solutions
Equitas Small Finance Bank

S Mahesh

Executive Vice President and Head-Operations,
Future Generali Life Insurance

Deepak Lingwal

SBI General Insurance

Mohammad Omer Kundi

Practice Manger/Global Banking SME
Speridian Beacon

Sadaf Sayeed

Muthoot Microfin
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