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The Salesforce mobile app development platform has helped companies take mobile application development to another level of adaptability. Salesforce’s mobile application development is a new solution for a growing market, with the ability to create customized responsive applications with no need for prior infrastructure or software.

It’s no surprise that the mobile industry is flourishing now, with over 6.6 billion mobile phone users worldwide. Moreover, usage data and smartphone penetration continue to increase consistently, with no signs of slowing in the coming years. 

Many companies are now implementing Salesforce mobile app development strategies to ensure their business grows to high standards. This article will give you insight into why you should use the Salesforce mobile app platform for your company in 2022.

Advantages of Salesforce Mobile App Development Software

  • Simple to use and convenient.
  • Accounts are simple to manage.
  • Handle operations while on the move.
  • Data is easily accessible.
  • Customizable interface with enhanced security.

Let’s take a glimpse at the five most compelling reasons to use Salesforce mobile app development software.

Customizable

Salesforce Lightning mobile app development provides many customization options. For example, it enables the use of drag and drops which makes the entire process faster and easier. Even with limited technical knowledge anyone can make the most of this feature to successfully create and implement mobile applications.

Lead Generation Made Simple

Generating leads becomes easy with a Salesforce mobile app that integrates with CRM and includes several features to access your records and improve sales processes. The Salesforce mobile app timeline displays the details of meetings, tasks, and calls to ensure that the sales team can monitor and track leads.

Provides a complete 360-degree view 

The Salesforce mobile app also offers you access to Customer 360, a  tool for viewing customer information and interactions with your company. It enables you to provide customized customer experiences, facilitate sales, and improve brand management. As a result, you can optimize all channels for deeper customer engagement.

Get regular updates and notifications.

Now your team can respond to the needs of users with in-app alerts and reply directly to conversations started within the application. This promotes communication while the team is out in the field. In addition, team discussions can be accessed from the Salesforce mobile app when required.

Critical data is easily accessible.

Important customer data is available using the Salesforce mobile application for understanding customers better and providing more personalized customer experiences. Easy access to customer data helps you reach higher retention rates with deeper customer engagement.

Conclusion 

Salesforce mobile app development software has many advantages, including being simple to use and customize. Mobile apps that work with CRM can improve lead generation and provide your sales team with a 360-degree view of customers. Implementing a Salesforce mobile app development strategy not only supports your sales team, but ensures your business continues to grow.

Speridian is a leading Salesforce consulting partner focused on providing consulting services that help our clients optimize their Salesforce investment. We provide custom software development to help you close the gaps in your Salesforce implementation to achieve your goals. Whether you are thinking of starting your Salesforce adoption process or are currently in any other stages of Salesforce implementation/migration, you can count on our end-to-end services to solve your biggest customer experience challenges.

Contact Speridian to unlock the true potential of Salesforce.

Photo by Christina Morillo from Pexels

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