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The Benefits of Salesforce Omnichannel Routing

The Benefits of Salesforce Omnichannel Routing

Customer experience has solidified its role as a key differentiator in nearly every industry worldwide for retaining customers and building loyalty. Research reveals that 73% of consumers shop on more than one channel emphasizing the importance of providing a...
The Top Features of Salesforce Case Management

The Top Features of Salesforce Case Management

When your customers have issues with a service or product, a swift response by your organization to complaints is expected. Research reveals 70% of customers say they will support an organization that delivers great customer service, so responding quickly to customer...
Salesforce Customer 360: The Complete Guide

Salesforce Customer 360: The Complete Guide

80% of customers believe that their brand experience is as important as the products they buy. To create a unified and seamless journey for customers, B2B and B2C companies need to optimize internal and external channels, and Salesforce Customer 360 helps to do just...
The Future of Salesforce Technology

The Future of Salesforce Technology

Salesforce is a cloud-based platform that helps businesses manage customer relationships and create meaningful user experiences. Salesforce is Software-as-a-Service (SaaS) built on a multi-tenant architecture with advantages such as API integration, configuration,...
What is the Salesforce Security model?

What is the Salesforce Security model?

Salesforce has grown in popularity and demand in the last several decades and is widely known for salesforce application development. Salesforce’s universality is a consequence of its excellent capabilities that provide proficient services for many businesses....
What is Salesforce AppExchange and how does it work?

What is Salesforce AppExchange and how does it work?

Introduced in 2005, the Salesforce AppExchange is a large marketplace with over 5,000 third-party applications designed to improve the Salesforce platform. AppExchange users can search for and install apps that help them become more efficient and productive. For...