Using Digital Transformation to Build Customer Loyalty
Customer loyalty is increasingly becoming difficult for organizations to preserve. Loyalty from customers means they have strong feelings of support and allegiance to your brand
Customer loyalty is increasingly becoming difficult for organizations to preserve. Loyalty from customers means they have strong feelings of support and allegiance to your brand
Many organizations working on digital transformation strategies understand that transformation is not a one-and-done matter, but a continuous process.
The demand for new IT applications and processes has increased 96% in the last 12 months according to Salesforce. With the pandemic accelerating digital initiatives, many organizations have been challenged with increasing workloads to produce the online experiences customers expect.
Due to the pandemic’s disruption of business operations, digital transformation was accelerated by global companies in response to changing needs for both employees and customers. Now more than ever, companies are leveraging technology to improve processes and increase business value. Yet, is digital transformation interpreted in the same manner by all industries?