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How Salesforce Marketing Cloud Enhances Marketing Processes

How Salesforce Marketing Cloud Enhances Marketing Processes

Marketers say their top three challenges are engaging customers in real-time, creating a cohesive customer journey across platforms, and innovating. Marketers should look for solutions that facilitate meaningful communication with consumers at the right time through...
Salesforce Lead Management Guide

Salesforce Lead Management Guide

According to the Sales Lead Management Association, 80% of all leads generated aren’t followed up on, highlighting a significant gap where businesses can improve. The Salesforce Lead Management system helps businesses to convert more leads into sales, resulting...
How AI in software development help businesses meet their goals

How AI in software development help businesses meet their goals

Using AI in software development can ensure customer satisfaction with the delivered application. By applying AI to the automated testing process, an application can observed under specific circumstances where testers acknowledge the criterion and risks associated...